Cheil

The name One Agency the Korean word "cheil" means "one" in English will be shelved in favor of bringing back the name Cheil USA for the agency's two offices, in New York and Dallas.

NYT > Home Page By STUART ELLIOTT 2011

Its Cheil textile unit backed the Derercuny brand, which folded last year.

Prodos Capital, Samsung Make Final Cut for Ferr Christina Passariello 2010

"What we are trying to do is figure out what your brain is doing," says Benjamin Palmer , CEO of Barbarian Group, an interactive-ad agency owned by Cheil Worldwide Inc.

The Billboard That Knows Emily Steel 2011

"I think most U.S. marketers are painfully unaware of Cheil" and although "Dentsu has had a lot of acquisition activity they still are very much under the radar," says Russel Wohlwerth , principle of Ark Advisors, a consulting firm that matches ad firms with marketers.

Asian Ad Agencies Pick Locals for U.S. Suzanne Vranica 2010

Still, people familiar with the firm say Cheil has been too slow to pull the trigger on deals.

Asian Ad Agencies Pick Locals for U.S. Suzanne Vranica 2010

-- Samsung is into high fashion: Italy's newest in couture, Derercuny, part of the electronics co. 's Cheil Industries.

Coffee Break: Feb. 21 2008

Cheil Industries, a company that is part of the Samsung Group, has been developing these environmentally friendly materials.

Samsung Puts a Little Corn Into Its Cellphones - Bits Blog - NYTimes.com 2008

Cheil is hoping that hiring an American ad executive who has run a reputable creative agency can help it build its business in the U.S., something the company has failed to do since it began operating in the country in 1989.

Asian Ad Agencies Pick Locals for U.S. Suzanne Vranica 2010

He succeeds Michael Kim , who is returning to Korea for a new role at Cheil headquarters

Asian Ad Agencies Pick Locals for U.S. Suzanne Vranica 2010

Cheil is also charging Mr. Sawyer with continuing Cheil's acquisition strategy in the U.S.

Asian Ad Agencies Pick Locals for U.S. Suzanne Vranica 2010