from The American Heritage® Dictionary of the English Language, 4th Edition

  • n. Informal Aggressive, high-pressure selling or promotion.
  • n. Informal A person or organization that resists pressure from salespeople; a difficult sales prospect.

from Wiktionary, Creative Commons Attribution/Share-Alike License

  • n. A sales technique of pressuring the potential buyer to agree to a purchase.
  • n. A sales transaction which is challenging for the sales person to make; any act or object of persuasion which is challenging.

from WordNet 3.0 Copyright 2006 by Princeton University. All rights reserved.

  • n. forceful and insistent advertising


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