from The American Heritage® Dictionary of the English Language, 4th Edition
- n. Informal Aggressive, high-pressure selling or promotion.
- n. Informal A person or organization that resists pressure from salespeople; a difficult sales prospect.
from Wiktionary, Creative Commons Attribution/Share-Alike License
- n. A sales technique of pressuring the potential buyer to agree to a purchase.
- n. A sales transaction which is challenging for the sales person to make; any act or object of persuasion which is challenging.
from WordNet 3.0 Copyright 2006 by Princeton University. All rights reserved.
- n. forceful and insistent advertising
Sorry, no etymologies found.
Odierno recalls that this was a hard sell to some of his commanders.
Mrs. Martinelli was giving the hard sell to two middle-age women holding a pair of Christmas sweaters and a Joni Mitchell album.
I kept waiting for the hard sell to come—one of the volunteers slipping a tract inside a gift’s wrapping paper, or someone reciting the Four Spiritual Laws to the customers while they were “trapped” waiting for their present.
The day Sputnik launched, Armstrong was in Los Angeles at a meeting of the Society of Experimental Test Pilots: What was happening in the test-flight world was a very hard sell to the press, and it became completely impossible once Sputnik came across the sky.