Bencivenga

#2 One of my all-time favorite copywritters, Gary Bencivenga, wrote this and I just stumbled across it:

Selling the Authentic 2009

Fabio Bencivenga, who scored three goals in an 11-7 water polo win over Croatia, said the tribute was more than just a memorial to Baldoni.

USATODAY.com - Italy wears black armbands in honor of slain journalist 2004

Italy beat Croatia 11-7, with center Fabio Bencivenga scoring three times.

USATODAY.com - Hungary, Serbia-Montenegro into final; U.S. beats Australia 2004

"Of course, we didn't want to be here today, but we owed it to the people who came to see us," Bencivenga.

USATODAY.com - Hungary, Serbia-Montenegro into final; U.S. beats Australia 2004

General Bencivenga, [74] that it was good business -- "_un buon affare_" -- in exchange for Valona to obtain a solid and secure friendship with the Albanians.

The Birth of Yugoslavia, Volume 2 Henry Baerlein 1917

Bencivenga named Co-Wrestler of the Year, two others make All-SoCon The High Point University baseball (3-3) team dropped a 7-2 non-conference contest to Appalachian State Wednesday night at Smith Stadium.

Greensboro Sports 2009

Bencivenga named Co-Wrestler of the Year, two others make All-SoCon

Greensboro Sports 2009

Bencivenga named Co-Wrestler of the Year, two others make All-SoCon

Greensboro Sports 2009

Bencivenga named Co-Wrestler of the Year, two others make All-SoCon The High Point University baseball (3-3) team dropped a 7-2 non-conference contest to Appalachian State Wednesday night at Smith Stadium.

Greensboro Sports 2009

Bencivenga named Co-Wrestler of the Year, two others make All-SoCon

Greensboro Sports 2009