Braungart

Upcycling, a phrase coined by Cradle to Cradle authors William McDonough and Michael Braungart, is the act of creating useful products from waste materials.

Six Creative Upcycling Projects 2008

Michael Braungart, co-author of seminal green design book Cradle to Cradle, points out that the process involves using chlorinated, halogenated hydrocarbons persistent organic pollutants – and who wants to "rub sensitive parts of their anatomy" with that?

Fear of toxic green boxes 2012

Michael Braungart, Cradle to Grave; Annie Leornard, Story of Stuff; Dan Imhoff, Paper or Plastic; Beth Terry, Fake Plastic Fish; Elizabeth Royte, Garbage Land; etc ... knowledgeable people, who know how to communicate, and who are well integrated into a compelling 'story' of serious risk and real potential to turn things around for the better.

A. Siegel: Don't 'Bag It': Get to the DC Environmental Film Festival A. Siegel 2011

McDonough is the co-author, with the chemist Michael Braungart, of Cradle to Cradle, an influential manifesto calling for manufactured products and building materials that can be fully reused when they no longer serve their initial purpose.

Houses of the Future 2009

McDonough is the co-author, with the chemist Michael Braungart, of Cradle to Cradle, an influential manifesto calling for manufactured products and building materials that can be fully reused when they no longer serve their initial purpose.

Houses of the Future 2009

These are "hybrid monsters" in the words of authors William McDonough and Michael Braungart who advocate design that addresses the entire life cycle of a product in their book Cradle to Cradle: Remaking the Way We Make Things.

Lisa Kaas Boyle: Plastic And The Great Recycling Swindle Lisa Kaas Boyle 2011

These are "hybrid monsters" in the words of authors William McDonough and Michael Braungart who advocate design that addresses the entire life cycle of a product in their book Cradle to Cradle: Remaking the Way We Make Things.

Lisa Kaas Boyle: Plastic And The Great Recycling Swindle Lisa Kaas Boyle 2011

"To be less bad is to accept things as they are, to believe that poorly designed, dishonorable, destructive systems are the best humans can do," McDonough and Braungart wrote in their book, Cradle to Cradle: Remaking the Way We Make Things.

Cathleen Falsani: God Is Green: Why 'Less Bad' Is Not Good Cathleen Falsani 2010

These are "hybrid monsters" in the words of authors William McDonough and Michael Braungart who advocate design that addresses the entire life cycle of a product in their book Cradle to Cradle: Remaking the Way We Make Things.

Lisa Kaas Boyle: Plastic And The Great Recycling Swindle Lisa Kaas Boyle 2011

"To be less bad is to accept things as they are, to believe that poorly designed, dishonorable, destructive systems are the best humans can do," McDonough and Braungart wrote in their book, Cradle to Cradle: Remaking the Way We Make Things.

Cathleen Falsani: God Is Green: Why 'Less Bad' Is Not Good Cathleen Falsani 2010