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  • One was "Carma," for Bridgestone tires, which featured an anthropomorphic beaver; it was created by the Richards Group in Dallas.

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  • The Volkswagen Passat "Star Wars" spot narrowly edged out the Bridgestone "Carma" spot as the most-liked or favorite commercial.

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  • The winning spot was the Bridgestone "Carma" commercial, followed by the N.F.L. promotional spot, the Bud Light "Dog Sitter" spot, the VW Passat spot and the "Pug Attack" spot for Doritos.

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  • The rest of the top 5: "Carma" for Bridgestone; the Doritos spot called "House Sitting," with reincarnation as part of the plot; the N.F.L. promotional spot; and the Volkswagen New Beetle.

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  • The rest of the top five in tonal ranking were a spot for Pepsi Max called "First Date," 92 percent positive; the VW Passat spot, 91 percent; and, tied at 90 percent, the Bridgestone "Carma" spot and the N.F.L. promotional commercial.

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  • For what it's worth, I refer to my good fortune at finding missing cars as having "Carma" with a "C".

    The Jalopy Journal

  • The car safety event was produced by Good Carma Studios and was the first of its kind and will continue to utilize celebrity parents to help spread the word about the critical importance of child passenger safety.

    Kathy Kaehler: Did You Know That It's Car Seat Safety Awareness Week?

  • Carma makes monthly donations to Doctors without Borders as well as discounted rates to numerous other foundations.

    Nataly Kelly: Helping the World, One Translation at a Time

  • Thanks again to everyone who made this possible – Jimmy, my folks, Badger and Carma, Todd, Debbie, and Brad.


  • "These wonderful ladies all said yes to this project without hesitation and donating their time for this event," said promoter Pete Carma.

    Anthony Papa: Singin' 4R Sisters Benefit Concert for Lower Eastside Girls Club


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