Forrester's

For further information, please refer to Forrester's reports and filings with the Securities and Exchange Commission.

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Epps acknowledges that Forrester's initial reaction to the Kindle as a niche device that would only attract a small number of book-loving early adopters underestimated the fact that consumers would fall in love with the Kindle's one-step shopping system and the immediate gratification of buying books in the Kindle store.

Report: EReader and EBook Market Ready for Growth (ReadWriteWeb) Grace Lee 2009

Forrester's Augie Ray argues that marketers should approach the fan value question as if the answer were zero.

Facebook Fans Vs. Twitter Followers: Which Are More Valuable? Patrick Vogt 2010

In the report, Forrester's Sarah Rotman Epps argues that while early readers like the Rocket eBook in 1998 and the Sony Librié in 2004 failed to garner a large enough audience, today's consumers have embraced mobile, on-the-go media consumption thanks to the prevalence of MP3 players and handheld video games.

Archive 2009-06-01 Grace Lee 2009

Forrester's Augie Ray argues that marketers should approach the fan value question as if the answer were zero.

Facebook Fans Vs. Twitter Followers: Which Are More Valuable? Patrick Vogt 2010

Forrester's Belissent is confident of Cisco's ability to replicate business models.

Cisco's India Solution 2011

Steven Forrester's small Colorado engineering firm is four years old.

Molly Miller: Hidden Costs of Design Decisions Molly Miller 2012

In the report, Forrester's Sarah Rotman Epps argues that while early readers like the Rocket eBook in 1998 and the Sony Librié in 2004 failed to garner a large enough audience, today's consumers have embraced mobile, on-the-go media consumption thanks to the prevalence of MP3 players and handheld video games.

Report: EReader and EBook Market Ready for Growth (ReadWriteWeb) Grace Lee 2009

Steven Forrester's small Colorado engineering firm is four years old.

Molly Miller: Hidden Costs of Design Decisions Molly Miller 2012

Dell Inc. and Accenture Ltd., is pursuing the market aggressively, says Forrester's Andrew Bartels.

Qualms Arise Over Outsourcing Of Electronic Medical Records Amol Sharma 2010