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Examples
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Nevertheless, we should be careful not to oversell SMS. Hipcricket Chief Marketing Officer Jeff Hasen, a SMS campaign veteran, puts it nicely: use SMS for reach and something else for a "richer media experience" e.g. landing page, QR code, mobile app.
Joe Waters: Is the Humble Text Message a Cause Marketing Star? Joe Waters 2011
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Nevertheless, we should be careful not to oversell SMS. Hipcricket Chief Marketing Officer Jeff Hasen, a SMS campaign veteran, puts it nicely: use SMS for reach and something else for a "richer media experience" e.g. landing page, QR code, mobile app.
Joe Waters: Is the Humble Text Message a Cause Marketing Star? Joe Waters 2011
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In addition to AD LIFE™, Augme owns Hipcricket and licenses the digital broadcast platform BOOMBOX®.
unknown title 2011
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Under the deal, Hipcricket is getting $6 million in cash and $38.5 million worth of Augme stock.
The Seattle Times 2011
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In addition to AD LIFE™, Augme owns Hipcricket and licenses the digital broadcast platform BOOMBOX®.
unknown title 2011
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"During our second quarter, Augme completed the acquisition of the assets of Jagtag, Inc. and Hipcricket, Inc., representing strategic accomplishments that we believe will position the Company to reach critical mass and accelerate the achievement of its long-term objectives," stated Paul Arena, Chief Executive Officer of Augme Technologies, Inc.
unknown title 2011
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It's cricket: Kirkland mobile marketing company Hipcricket has sold for $44.5 million to Augme, a New York mobile marketing company.
The Seattle Times 2011
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Hipcricket's roughly 50 employees will remain with the merged company; Chief Executive Ivan Braiker will become Augme's president, and its president and chief operating officer, Eric Harber, will become Augme's COO.
The Seattle Times 2011
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In addition to AD LIFE™, Augme owns Hipcricket and licenses the digital broadcast platform BOOMBOX®.
unknown title 2011
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In addition to AD LIFE™, Augme acquired the assets of Hipcricket, Inc. and Jagtag, Inc. and licenses the digital broadcast platform BOOMBOX®.
unknown title 2011
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