Lyf

If anything, Go Tell … compounds the Wu Lyf myth, with its church organ and gruff vocals offering a blur of words that do little to elucidate the inscrutable song titles: Summas Bliss, We Bros, Such a Sad Puppy Dog, and so on.

Wu Lyf: better the devil you don't know 2011

People say, 'Wu Lyf are out to destroy the record industry by the way they're doing things!'

Wu Lyf: better the devil you don't know 2011

Manchester's Wu Lyf are probably the most talked-about new British band of the last year.

Wu Lyf: better the devil you don't know 2011

Just as Odd Future turned out not to be feral skate-kids but ambitious middle-class rappers and producers, so Wu Lyf are hardly the prole art threat you might expect.

Wu Lyf: better the devil you don't know 2011

But Wu Lyf resisted all advances, preferring instead to issue, via their website, gnomic utterances and enigmatic mission statements, written in a barely comprehensible language that suggested Wu Lyf – which stands for World Unite!

Wu Lyf: better the devil you don't know 2011

Wu Lyf were never meant to be a simple four-piece rock band anyway.

Wu Lyf: better the devil you don't know 2011

Like that other much-hyped band of the moment, Odd Future Wolf Gang Kill Them All, Wu Lyf are more than a band, they're a mini-corporation, with plans to extend into other media, including film.

Wu Lyf: better the devil you don't know 2011

While the song, by a U.K. band called Wu Lyf, or World Unite!

Athens Calling—Banker Rocks EU Max Colchester 2011

So much so that when I greet two of their members – singer Ellery Roberts and bassist Tom McClung – at An Outlet, a cafe in central Manchester, the scene of their early gigs, with a friendly "Ah, the famous Wu Lyf!"

Wu Lyf: better the devil you don't know 2011

When Wu Lyf came together over 2007 and 2008, it was not under the influence of any of the things you might guess.

Wu Lyf: better the devil you don't know 2011