Post-Recession

New consumer research released today by Millward Brown reveals that Amazon.com is the top performing brand in the U.S. based on “trust” and “recommendation,” the key ingredients to brand success, according to a new report entitled “Beyond Trust: Engaging Consumers in the Post-Recession World.”

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The report titled "Beyond Trust: Engaging Consumers in the Post-Recession World" was conducted in partnership with The Futures Company and introduces "TrustR," a new metric for understanding the relationship between consumers and brands.

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That's the conclusion of "Marketing to the Post-Recession Consumers," a recent study by

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The report titled "Beyond Trust: Engaging Consumers in the Post-Recession World" was conducted in partnership with The Futures Company and introduces "TrustR," a new metric for understanding the relationship between consumers and brands.

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A new study, entitled "Marketing to the Post-Recession Consumers," by the marketing strategy and research firm

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