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Examples

  • The company's new Grande Reverso Ultra Thin is slightly larger than the original in diameter—although, as the name suggests, it is also thinner.

    The Rebirth of a Classic Jemima Sissons 2011

  • Jaeger-LeCoultre's Reverso tale is unique in watch lore because of its roots in dentistry.

    An Icon That Withstands the Test of Time Michael Clerizo 2011

  • Jaeger-LeCoultre's 1931 Reverso, created in response to a challenge set by British officers stationed in India who wanted a watch capable of surviving a polo match, was worn by the likes of the Prince Aage of Denmark, King Edward VIII of England and Amelia Earhart.

    The Rebirth of a Classic Jemima Sissons 2011

  • Photograph by Anthony Cotsifas; books: Imperial Fine Books Inc.; prop styling: Beverley Hyde; retouching: Robert Willingham Retouching Limited Created 80 years ago for British army officers in India looking for a watch to withstand collisions on the polo field, Jaeger-LeCoultre's Reverso pictured, top right is a faithful successor to the original, with a case that flips to shelter the dial and crystal while exposing only the case back to the rigors of modern horseplay.

    Perpetual Motion Michael Clerizo 2011

  • The Grand Reverso 101 Art Deco has a mechanism which appears to be floating, but is in reality fixed to an invisible sapphire crystal.

    Haute Couture Takes On Horlogerie Jemima Sissons 2010

  • The watch industry's most successful and most coveted timepieces — the classics like Patek Philippe's Calatrava, Jaeger-LeCoultre's Reverso and myriad Rolexes — are continually refined designs that pre-date 1960.

    Hot Watches Ken Kessler 2010

  • The Grand Reverso 101 Art Deco has a mechanism which appears to be floating, but is in reality fixed to an invisible sapphire crystal.

    Haute Couture Takes On Horlogerie Jemima Sissons 2010

  • The watch industry's most successful and most coveted timepieces — the classics like Patek Philippe's Calatrava, Jaeger-LeCoultre's Reverso and myriad Rolexes — are continually refined designs that pre-date 1960.

    Hot Watches Ken Kessler 2010

  • The watch industry's most successful and most coveted timepieces — the classics like Patek Philippe's Calatrava, Jaeger-LeCoultre's Reverso and myriad Rolexes — are continually refined designs that pre-date 1960.

    Hot Watches Ken Kessler 2010

  • The Grand Reverso 101 Art Deco has a mechanism which appears to be floating, but is in reality fixed to an invisible sapphire crystal.

    Haute Couture Takes On Horlogerie Jemima Sissons 2010

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