Spaeth

It was one of the few miscues for Cutler, who completed 22 of 32 passes for 312 yards, including touchdown passes to Matt Forte and Matt Spaeth.

Baltimore Ravens beat favourites Pittsburgh as NFL season begins 2011

The company got itself into a jam by putting out the new logo without explaining the change, said Tony Spaeth, president of Identityworks, a consulting firm in Rye, N.Y. It had a reason for the change, but missed a key chance to share it with fans until it was too late.

Gap Gets Rid Of New Logo The Huffington Post News Team 2010

Years ago people criticized him as being too cute, Spaeth said.

As potential candidate, Perry a wild-card in Iowa 2011

TE Matt Spaeth: RFA; (tendered at $1. 101M with fifth-round pick as compensation); $1. 101M/1 yr.

Pittsburgh Steelers Team Report 2010

Spaeth said he was surprised the company decided so quickly to return to the blue logo, but said it was right to admit it made a mistake both in putting up the logo and then reacting by suggesting fans help with the decision.

Gap Gets Rid Of New Logo The Huffington Post News Team 2010

Spaeth said fans might be appeased now, but investors, competitors, and even potential employees may still be scratching their head that the company made such a mistake with something so important.

Gap Gets Rid Of New Logo The Huffington Post News Team 2010

Spaeth, whose late husband, Tex Lezar, was a friend of Perry's, said his charm initially worked against him with some voters who may have seen him as just a pretty face.

As potential candidate, Perry a wild-card in Iowa 2011

Merrie Spaeth, a longtime public relations consultant from Texas and former media director for President Ronald Reagan, called Perry "an electrifying campaigner" who instantly connects with an audience.

As potential candidate, Perry a wild-card in Iowa 2011

ITT's choices illustrate "how far you have to reach to find something legally available" that is also short and positive-sounding, said Tony Spaeth , a Rye, N.Y.-based branding consultant.

What's in a Xylem? ITT Unveils Its New Offspring James R. Hagerty 2011

Unfortunately, they just ran out of time, and with 2 seconds left on 3rd and 10 at the Jets 10, Roethlisberger's pass was incomplete to Spaeth, and the game was over.

Jill Baughman: Jets Outsmart Steelers in 22-17 Win Jill Baughman 2010