Definitions

from Wiktionary, Creative Commons Attribution/Share-Alike License.

  • noun The creation or playing of advergames.

Etymologies

from Wiktionary, Creative Commons Attribution/Share-Alike License

advergame +‎ -ing

Examples

  • Another driver of advergaming is its tight integration with commerce.

    Archive 2006-02-01

  • According to David Wanetick of the Wall Street Transcript, "Due to the soaring costs of developing video games, the tremendous reach of video games, extended exposure to ads when playing video games, and integration with on-line commerce, 'advergaming' will be a common fixture in video games."

    Archive 2006-02-01

  • And be sure to watch our video "Video Games With A Spin" about the booming "advergaming" industry.

    Stocks Fall Amid Disappointing Earnings

  • But Afro Samurai is not the brand's first foray into "advergaming".

    Planet Xbox 360

  • Burger king client Food and beverages industry united states country / region Fast food gets rapid results with customised Xbox games Burger King wanted to test "advergaming" as a marketing medium, but was By using such a high-quality game, products, but had to deliver a first-rate gaming experience.

    Recently Uploaded Slideshows

  • In 2006, US advergaming spending is estimated at $164 million, and this figure is expected to rise to $344 million by 2011.

    Using Video Games as an Advertising Vehicle | Impact Lab

  • ■ Cereal companies sponsor large advergaming websites targeted to children and cereal ads appear frequently on children's websites.

    Ashley Koff: Kid's Cereals Worse Than Adult Ones

  • Zombies and Skittles redefine advergaming @ Ad Freak

    Friday night update

  • From advergaming to using games as output tools, from guilds and leadership techniques to rewarding work through achievements and play, David and Ethan cover the gamut of how gameware can benefit business.

    December 2008

  • From advergaming to using games as output tools, from guilds and leadership techniques to rewarding work through achievements and play, David and Ethan cover the gamut of how gameware can benefit business.

    Changing The Game

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