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Examples

  • Allergan, which manufactures the wrinkle-busting cosmetic on the outskirts of Westport in Co Mayo, estimates that within five years 60% of Botox sales will be for illnesses ranging from cerebral palsy to chronic migraines as well as for anti-ageing treatments.

    Botox helps to create an Irish boom town amid economic gloom 2012

  • If you go to the cranky site, though, you can find all kinds of things that over-50s are said to be interested in, complete with picture of smiling couple with white hair and lots of ads for anti-ageing devices of various kinds.

    Websites Maxine 2009

  • So, many of the more affluent ex-wives, rejuvenated by the liberation of divorce marginally cheaper than Botox and the average pot of anti-ageing cream will now rapidly shift those experiential years of retirement from boating in Borneo with the old man and driving the people carrier à deux into diverse rivers in South America.

    Life begins at 60 for the newly divorced | Yvonne Roberts 2011

  • Were it not for Rivers's permanently agonised mouth and Anne Robinson's startled stare, the remains of Priscilla Presley's face and a host of fluctuating celebrity bosoms, how many more women would believe the doctors' assurances that their interventions really can, as the well-known Harley Medical Group puts it, "enhance the appearance of the face, both as an anti-ageing technique and as a way to address issues people may have with the way they look"?

    Thanks, Joan Rivers, you're an object lesson to us all | Catherine Bennett 2012

  • The ad for Maybelline featured Turlington promoting a foundation called The Eraser, which is claimed to be an "anti-ageing" product.

    L'Oréal's Julia Roberts and Christy Turlington ad campaigns banned 2011

  • Its Future Solution LX Total Regenerating Cream retails for $260 while a Benefiance anti-ageing cream sells for $52.

    Shiseido to Start U.S. E-Sales Mariko Sanchanta 2011

  • Wrongly administered anti-ageing injections cause significant harm, warns plastic surgery association

    UK plastic surgery statistics: breasts up, ears down 2011

  • The good people of Adios are probably developing an anti-ageing pill as we speak.

    The Hard Sell: The Adios Effect 2011

  • We were already doing that here, only using the discovery to make anti-ageing products.

    Cosmetics company chief Dr Irena Eris revels in vanity project 2011

  • Roberts was promoting a product called Teint Miracle and Turlington was touting an anti-ageing product called The Eraser.

    Britain bans 2 misleading makeup ads 2011

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