benchmarketing love

Definitions

from Wiktionary, Creative Commons Attribution/Share-Alike License

  • n. The misleading use of unrepresentative benchmark software results in marketing a computer system.
  • n. The imitation of an aspect of a business where it is seen to excel, such as supply-chain management, customer service, or any other aspect of a business.

Etymologies

In both senses, blend of benchmark and marketing; but the two appear to have formed independently. (Wiktionary)

Examples

  • According to the AMD benchmarketing, the Mobility 4860 will perform about 8\% faster than the current crop of Mobility 4850.

    Elite Bastards' News Feed

  • However we weren't able to get AMD to offer us their benchmarketing on this.

    Elite Bastards' News Feed

  • "Near Native Performance" became the new battlecry when the Xen benchmarketing team stormed the VMWare stronghold.

    DailyTech News Feed

  • Will now walk through several benchmarketing examples for Performics clients.

    Search Engine Roundtable

  • This article describes the shortcomings of the SPECsfs and the consequences to benchmarketing configurations (like a 228 short-stroking disk configuration for a benchmark with NetApp):

    c0t0d0s0.org

  • Chipmaker AMD is working with popular benchmarketing firm Sisoftware to develop an industry testing suite for OpenCL.

    Atomic

  • As you donĀ“t have an large impact on performance by removing memory its quite easy to increase you benchmarketing number

    c0t0d0s0.org

  • CHIPMAKER AMD is working with popular benchmarketing firm Sisoftware to develop an industry testing suite for OpenCL.

    The Inquirer

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