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Blogs et entreprises, blogvertising, business blogging
I'm not much for blogvertising, but if WoB allows folks to omit their self-horn-blowing from the badge coding I think this could be very valuable as a community builder.
The very next day, I came upon an article on a French blogger’s site about some form of blogvertising which prompted me to give some explanations about the experiential marketing concept in French: Marketing expérientiel vs. publireportage.