clicks-and-mortar love



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  • Today it is the Internet entrepreneurs who are trying to survive the counterattacks of the clicks-and-mortar companies.


  • In fact, deft handling of returned merchandise is turning into a huge advantage for clicks-and-mortar retailers in their battle against Internet-only retailers, of which there are hundreds.


  • Oddly enough, even though Web shoppers want the convenience of being able to return goods to a nearby store, they are less likely to actually return goods bought from clicks-and-mortar retailers.


  • This clicks-and-mortar approach involves using Web sites mostly to provide availability and other product information, and then steering customers toward stores to do the actual buying.


  • Blockbuster retaliated by offering discount coupons and, finally, by providing, in addition to its traditional bricks-and-mortar rental option, a "clicks-and-mortar" solution that can be found at Blockbuster. com. Headlines

  • So far, the clicks-and-mortar crowd’s strategy seems to be paying off.


  • -- Helping to carefully orchestrate visionary eye-catching clicks-and-mortar eigth-generation ROI as part of the IT team of the year, '09 and' 08 **************************************************** This email is sent for and on behalf of Halliwells LLP.

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