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Definitions

from Wiktionary, Creative Commons Attribution/Share-Alike License

  • v. To promote (a pharmaceutical product) under the same name and in the same territory by more than one company in order to maximize market share.

Etymologies

co- +‎ promote (Wiktionary)

Examples

  • Dynavax also could receive tiered sales royalties, up to double digits, and has an option to codevelop and copromote one compound.

    National Business News - Local Business News | bizjournals

  • We will continue to copromote the product with Allergan with our urology sales force through at least March of 2009.

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  • Just wanted to ask you a couple more, what happens when you copromote with Allergan expires in March '09, do you keep all your sales reps on board.

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  • As you recall from the deal that we entered into, the cost of the Takeda copromote actually increased every year that the transaction went forward because their compensation was based upon a percentage of above a fixed base.

    Biotech Sector and Stocks Analysis from Seeking Alpha

  • GSK retains all rights to the candidate for applications outside of ophthalmic indications and a right to copromote cilomilast to some physicians for ophthalmic indications.

    GEN News Highlights

  • the coordination of commercial tie-ins with consumer products companies to copromote their products while also marketing the films.

    The Movie Business Book, Third Edition

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