from Wiktionary, Creative Commons Attribution/Share-Alike License

  • adj. That travels across a channel of water; relating to somewhere on the opposite side of the channel


from Wiktionary, Creative Commons Attribution/Share-Alike License

cross- + channel


  • It doesn't matter whether you use very simple "last touch" models or highly sophisticated econometric models that show cross-channel influence.

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  • I must admit I wasn't expecting the interior of the BGT/X Factor dream factory to resemble the hybrid of a 1960s technical college and a cross-channel ferry.

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  • She is also co-founder and managing partner of XL Alliance a cross-channel marketing strategy organization dedicated to helping business executives maximize their efforts into profitable growth.

    Lili Gil: Breaking Stereotypes: Luxury Brand Executives Address the Latino Opportunity

  • This means that marketers need to understand which channels resonate most at various points in the consumer purchase cycle and incorporate a cross-channel strategy that leverages data and technology to communicate on a one-to-one basis ...

    Ernan Roman: 2012: Year of Preference-Driven Multichannel Marketing Breakthroughs

  • An unexpected finding was the limited cross-channel integration among the providers, said Trenton Moss, director at Webcredible.

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  • “A cross-channel promotion that would expose your viewers to some of our new programming directed toward women, and our female viewers familiar with some of your programming jewels.”


  • Concentrating sufficient forces for a cross-channel invasion in 1943 would be exceedingly difficult, and the absence of any strategic consensus suggested that further “alarums and excursions” would arise.

    Between War and Peace

  • FDR and Churchill approved a modified Allied buildup in Britain Operation Bolero and organization of a combined planning staff for a 1943 cross-channel attack, but Marshall stated flatly that Husky made any such operation “difficult if not impossible.”

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  • *** Transportation Alstom, the French train maker and power engineering company, has challenged in the U.K. high court a recent tendering process by Eurostar, in which the cross-channel operator chose German competitor Siemens to provide new trains, a spokesman said.

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  • The goal of digital should be to increase the number of eyes on comics, and everything possible should be done to protect against cross-channel migration until the audience has grown sufficiently.

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