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Examples

  • The lobbyists listened to presentations from big Washington public affairs firms ready to deploy arsenals including television commercials and direct-mail campaigns.

    POLITICAL HOT TOPICS: July 21, 2009

  • One benefit of online fund-raising platforms is that there are fewer administrative costs than there are for more-traditional methods like direct-mail or telephone campaigns, says Toni Maloney , co-founder and chief executive of the Business Council for Peace, or Bpeace.

    Strength in Numbers

  • Others are hiring marketing consultants to create direct-mail campaigns promoting their children's workplace potential.

    The Kept-Up Academic Librarian:

  • That's allowed the company to print direct-mail materials targeted to individuals, which tend to have a higher response rate, said Ric Davis , a Consolidated executive vice president.

    H-P Banks on Digital Printing Presses

  • The drug maker could turn off retailers further by competing through a direct-mail service.

    Helping Lipitor Live Longer

  • Others are hiring marketing consultants to create direct-mail campaigns promoting their children's workplace potential.

    How Much For That Internship

  • And if I haven't taken out a loan from my bank Commerzbank , it's certainly no fault of Frau Krüger, my untiring branch rep, or of the bank's equally energetic direct-mail operations.

    Sorry, Professor Sinn, You're Way Off Target This Time

  • Businesses ranging from direct-mail companies to yellow-page publishers and Internet companies have launched products aimed at attracting ad dollars historically directed to print circulars.

    Taking a Page From Papers

  • So Sandy Stilwell spent more time than he cared to with the finance people scheduling fund-raisers, developing direct-mail and e-mail solicitations, and pushing the Republican National Committee to start running ads much sooner than the committee had planned.

    O: A Presidential Novel

  • A piece of direct mail can cost upward of 70 cents, including postage, putting Citi's direct-mail expenditures at more than $240 million in the third quarter, analysts said.

    Debit or Credit? Citi Places Its Bet

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