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emotionalisation

Definitions

from Wiktionary, Creative Commons Attribution/Share-Alike License.

  • noun Alternative spelling of emotionalization.

Etymologies

Sorry, no etymologies found.

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Examples

  • The R division will carry a staff of 350 and concentrate on sportiness, exclusivity and building "the emotionalisation" of the VW brand, says Ulrich Richter, general manager of the new company.

    Motoring 2010

  • This emotionalisation leads directly to a measurable increase in impulse buying. "

    MSDN Blogs 2009

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