gimick

Which stupid Republican gimick is more important???

RNC ad calls for 'Seniors' Bill of Rights' 2009

McBush knows little on Economic policies and his holiday gas tax gimick is just one example.

Presidential hopefuls eye the economy 2008

Germania, Wisconsin is now a tourist town and they have kept their culture as a gimick.

Driving Without English 2009

I can not see how in any possible way one could make a good space invaders film that is longer then say a 10minute gimick.

Warner Bros in talks for Space Invaders, Monopoly On Track for 2012 or 2013 | /Film 2010

Of course, you should learn something else from Seymour and avoid duplicating his business model exactly since his marketing gimick has a mind and a business plan of its own: Take over the world!

Matt Cohen: Scary Business Plans Matt Cohen 2011

Give him credit for setting it up, and for using a transparent political gimick to decry cheap politics, but try not to be too impressed by his towering intellect or mastery of policy detail.

Matthew Yglesias » Endgame 2010

Regardless of what you think about the job (temporary, contractually a quagmire, and possibly vague in its mission) or the campaign (missing some basic social media fundamentals, mysterious in its process, depersonalized), the gimick of the search has splash landed as one of the top 10 topics we wine bloggers talk about.

A Summer of Social Media in Wine « California Life: Better Than Happy Hour 2009

He's irrelevant because the MSM have decided that his jerk store gimick doesn't play as well when he directs it at the Socialists in charge, so he goes away.

Michael Moore’s Top 20 Movies of 2009 and Why The Hurt Locker is “Very Political” | /Film 2010

It began as a gimick (iphone? lol) to make “flashy” phones now its as good of an alternative to the real thing, well atleast nokia and sony ericsson products are.

iPhone 3GS: The Key Australian Details | Lifehacker Australia 2009

Panverse - nice artwork, but the sideways gimick just annoys me.

Book Cover Smackdown! Panverse One vs. Madness of Flowers vs. The God Engines 2009