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Examples
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Grocery giant Supervalu Inc. plans to unveil a new national store brand, Essential Everyday, in an effort to cut costs and appeal to price-conscious shoppers who increasingly are reaching for private-label goods.
Supervalu to Unveil New Private-Label Brand David Kesmodel 2011
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The iPad is a good three times more expensive than the average digital frame, and he says his market is price-conscious.
Pandigital, Sony and Kodak offer new digital photo frames 2010
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Luxury brands also help attract and retain customers who tend to be more loyal and less price-conscious than mainstream car-buyers.
Ford Aims to Breathe Life Into Lincoln Jeff Bennett 2011
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Since the recession's end, businesses largely have avoided price increases, concerned about driving away price-conscious consumers or hoping to hold onto market share.
Protecting Profits at a Price John Shipman 2011
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Silver trades at a vast discount to gold prices, which redoubles its allure to price-conscious investors looking to guard their wealth from market uncertainty.
Gold and Silver Prices Soar Tatyana Shumsky 2011
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Last week, Apple Inc. dropped the price of its cheapest iPhone to $0, hoping to become more of a contender among price-conscious consumers, who have favored devices powered by Google Inc.'s Android software.
Targets Shift in Phone Wars Anton Troianovski 2011
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That has captured the attention of price-conscious customers, analysts say.
Kindle Catches Fire Ian Sherr 2011
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Most compete for attention from either price-conscious consumers or value-focused corporate customers.
Vizio Jumps Into PC Fray Ian Sherr 2012
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The moves come as Apple is gearing up to take on Android among price-conscious consumers, where the Google software is still king.
Targets Shift in Phone Wars Anton Troianovski 2011
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RPM's Mueller hasn't raised pizza home delivery prices, hoping business will be up, as it was during the recession, when price-conscious consumers boosted sales.
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