Definitions

from The Century Dictionary.

  • Of or pertaining to psychography.

from Wiktionary, Creative Commons Attribution/Share-Alike License.

  • adjective social sciences Based on individual psychological characteristics, rather than demographic or other factors

Etymologies

from Wiktionary, Creative Commons Attribution/Share-Alike License

psycho- + -graphic

Examples

  • Mindset Media specializes in what it calls psychographic measurement and targeting.

    Yahoo! News: Business - Opinion

  • ULZHEIMER: This is called psychographic data, and it's essentially shopping patterns and merchant behavior, meaning where am I shopping?

    CNN Transcript Jun 27, 2008

  • Using polls, demographic information and "psychographic" studies of lifestyles and values, they whittled their list to around 600,000 middle-aged, well-educated voters living in districts of key representatives and sent them lobbying packages.

    Watering The Grass Roots

  • There is a term from marketing that applies to this article, "psychographic".

    Global Culture

  • There is a term from marketing that applies to this article, "psychographic".

    Global Culture

  • There is a term from marketing that applies to this article, "psychographic".

    Global Culture

  • (8-percent versus 4-percent), the iPhone has a "psychographic" advantage as the go-to device for users wanting the newest technology.

    SlashGear

  • It becomes a kind of psychographic marker, like wearing laceless Chuck Taylors or ironic facial hair — a self-satisfied pose that stands for nothing and doesn’t require you to take creative responsibility.

    Quirked Around

  • It becomes a kind of psychographic marker, like wearing laceless Chuck Taylors or ironic facial hair — a self-satisfied pose that stands for nothing and doesn’t require you to take creative responsibility.

    Quirked Around

  • This is bolstered by new studies that are examining the demographic and psychographic characteristics that drive their educational and recreational activity.

    Eduardo Diaz: Why We Should Support The National Museum of the American Latino

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