soft-sell

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Ayers knew enough to soft-sell “Frank” and write himself out of the book.

Deconstructing Obama Jack Cashill 2011
Ayers knew enough to soft-sell “Frank” and write himself out of the book.

Deconstructing Obama Jack Cashill 2011
When it comes to hardware, Gary uses a soft-sell approach.

Nancy Ruhling: Astoria Characters: The Grandson of Mom-and-Pops 2010
But then he made a soft-sell case for getting it done before he took office.

THE PROMISE JONATHAN ALTER 2010
But then he made a soft-sell case for getting it done before he took office.

THE PROMISE JONATHAN ALTER 2010
He was wildly empathic, but didn't soft-sell the difficulties in keeping the nose in tact.

Mohs Nose Woes - Part 2 aka TBTAM 2008
The suggestions range from promoting your services and products through a soft-sell to inserting advertisements and becoming an affiliate.

Arielle Ford: Is it Kosher to Monetize Your Blog? 2010
But then he made a soft-sell case for getting it done before he took office.

THE PROMISE JONATHAN ALTER 2010
If it is these people you're trying to find common ground with, again, I see no reason at this stage to soft-sell.

Should Americans Allow 9/11 and the Perceived Threat from al Qaeda to Dictate Our Future? 2009
When it comes to hardware, Gary uses a soft-sell approach.

Nancy Ruhling: Astoria Characters: The Grandson of Mom-and-Pops 2009