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ramsler commented on the word straight to video
"straight to video" is a term used to refer to cinema which is never released in a movie theater (usually because it is not thought to be able to draw paying audiences in sufficient quantities to make a profit through theater showings). 'video' refers to 'videotape' which is the second market for cinematic releases. A related term would be 'straight to DVD'
June 21, 2009