Definitions
from the GNU version of the Collaborative International Dictionary of English.
- transitive verb to market (a product) in a limited area for a period of time to determine the probable demand.
Etymologies
Sorry, no etymologies found.
Support
Help support Wordnik (and make this page ad-free) by adopting the word test-market.
Examples
-
The brand typically pops up for a limited time on a regional or local level and has only been rolled out nationally twice before: in 1982, when it was introduced after a 1981 test-market run; and in 1994, for a McDonald's tie-in with the Flintstones movie.
The McRib Officially McReturns Colin Sterling 2010
-
Two Altria Group Inc. subsidiaries plan to test-market a form of smokeless tobacco called "tobacco sticks," in a new effort to woo consumers with alternatives to conventional tobacco products.
Altria Plans To Test-Market Smokeless 'Tobacco Sticks' David Kesmodel 2011
-
The brand typically pops up for a limited time on a regional or local level and has only been rolled out nationally twice before: in 1982, when it was introduced after a 1981 test-market run; and in 1994, for a McDonald's tie-in with the Flintstones movie.
The McRib Officially McReturns The Huffington Post News Team 2010
-
The brand typically pops up for a limited time on a regional or local level and has only been rolled out nationally twice before: in 1982, when it was introduced after a 1981 test-market run; and in 1994, for a McDonald's tie-in with the Flintstones movie.
The McRib Officially McReturns Colin Sterling 2010
-
This August, with lawmakers home in their districts, the rank-and-file will test-market ideas while the leadership comes up with a message to campaign on in the fall.
-
Soon after buying Conwood, Reynolds said it would test-market Camel Snus, a type of spitless tobacco popular in Sweden.
Smokeless Products Are Tough Test for Reynolds David Kesmodel 2010
-
CHICAGO — Brewing giant MillerCoors LLC plans to test-market a new beer called Batch 19, which is based on a pre-Prohibition recipe, as part of several initiatives aimed at rejuvenating sales in the sluggish U.S. market.
MillerCoors to Test a New Beer David Kesmodel 2010
-
Soon after buying Conwood, Reynolds said it would test-market Camel Snus, a type of spitless tobacco popular in Sweden.
Smokeless Products Are Tough Test for Reynolds David Kesmodel 2010
-
CHICAGO — Brewing giant MillerCoors LLC plans to test-market a new beer called Batch 19, which is based on a pre-Prohibition recipe, as part of several initiatives aimed at rejuvenating sales in the sluggish U.S. market.
MillerCoors to Test a New Beer David Kesmodel 2010
-
Soon after buying Conwood, Reynolds said it would test-market Camel Snus, a type of spitless tobacco popular in Sweden.
Smokeless Products Are Tough Test for Reynolds David Kesmodel 2010
Comments
Log in or sign up to get involved in the conversation. It's quick and easy.