Definitions

from Wiktionary, Creative Commons Attribution/Share-Alike License

  • n. A point of contact.
  • n. An encounter where customers and business engage to exchange information, provide service, or handle transactions. For example, in retail banking the touchpoints include tellers and ATMs.

Etymologies

from Wiktionary, Creative Commons Attribution/Share-Alike License

touch +‎ point

Examples

Comments

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