sbedbury has adopted no words, looked up 0 words, created 0 lists, listed 0 words, written 2 comments, added 0 tags, and loved 0 words.
sbedbury has adopted no words, looked up 0 words, created 0 lists, listed 0 words, written 2 comments, added 0 tags, and loved 0 words.
Comments by sbedbury
sbedbury commented on the word brandstream
Brandstream is a global brand development consultancy founded in 1998 to helps brands realize their full potential. The name refers to the fact that a brand is like a stream -- it is constantly moving, it can be hard to contain, and it is defined and powered by all that flows into and through it -- employees, customers, products, marketing, social media and traditional media all shape it. A brand can run clear and strong with a countless points of positive contribution, or it it can be polluted, diverted or drained by mismanagement. Hope this helps. Brandstream is also a registered trademark.
October 13, 2009
sbedbury commented on the word brandstream
Brandstream is a global brand development company established in 1998 by Scott Bedbury. It has trademarked the word Brandstream and vigilantly protects the mark. Pheedo incorrectly stated last year that they had created the term. The correction is noted in the following link.
http://www.readwriteweb.com/archives/brandstreaming.php#more
Thanks for passing this on.
September 8, 2009