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Collins writes that TLC is aiming to be an "antidote to Bravo," the NBC Universal-owned cable network that has successfully appealed to a sophisticated, urban "affluencer" audience.
Bravo is angling itself as the network that reaches the "affluencer," or upscale consumers in the 18-49 demo.
The whole enterprise, like so much else on Bravo, the “affluencer” network, feels like a moldy leftover from the pre-Obama age; the currently fashionable values — humility, intelligence, restraint, style — are eclipsed by money-grubbing witlessness and big-carbon-footprint living.