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The real next step as well as integrated ninemsn-nine-acp newsroom is to engage "users" (that hideous term - even if they are unique, baboom) as 'reader-reporters'/'consumer-creators' as they are called in 2007 on the East/West Coast. (and captured/driven multiple times a day by Jeff Jarvis) With related developments such as mentioned by Hugh re Telegraph UK (profile here), picked up by Mark Jones.
One can imagine the rider lying on the rode after his bike has performed the horny baboom, thinking two things; "I think my collar bone is broken" and, "WOW my break light is blinking; how dosic it know?"
…. and the cardboard square we had to wear over our Regt beret badge … .. baboom, tish – I thank you …. on April 24, 2010 at 12: 00 pm Dangermouse