Definitions

from The American Heritage® Dictionary of the English Language, 5th Edition.

  • noun The dissemination of misleading information that conceals abuse of the environment in order to present a positive public image.

from Wiktionary, Creative Commons Attribution/Share-Alike License.

  • verb Present participle of greenwash.

Etymologies

from The American Heritage® Dictionary of the English Language, 4th Edition

[green + –washing (as in brainwashing and whitewashing).]

Examples

Comments

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  • Disinformation disseminated by an organisation so as to present an environmentally responsible public image.

    August 24, 2008