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Examples

  • From the unapologetic fanaticism that is often connected with hallyu the recent spread of Korean culture around the globe, it is almost as if the K-pop factor just fell onto the South Korean government's lap, eagerly waiting to be used as an instrument for expanding soft power and cultural engagement with the world.

    Linda Constant: K-pop: Soft Power for the Global Cool Linda Constant 2011

  • From the unapologetic fanaticism that is often connected with hallyu the recent spread of Korean culture around the globe, it is almost as if the K-pop factor just fell onto the South Korean government's lap, eagerly waiting to be used as an instrument for expanding soft power and cultural engagement with the world.

    Linda Constant: K-pop: Soft Power for the Global Cool Linda Constant 2011

  • From the unapologetic fanaticism that is often connected with hallyu the recent spread of Korean culture around the globe, it is almost as if the K-pop factor just fell onto the South Korean government's lap, eagerly waiting to be used as an instrument for expanding soft power and cultural engagement with the world.

    Linda Constant: K-pop: Soft Power for the Global Cool Linda Constant 2011

  • Today, I read about the suicide of another Korean actor, Park Yong-Ha, another star of the Korean wave or hallyu, which stands for the spread of Korean culture to Asia and the world.

    Bernard Rowan: Hallyu and Haan 2010

  • Today, I read about the suicide of another Korean actor, Park Yong-Ha, another star of the Korean wave or hallyu, which stands for the spread of Korean culture to Asia and the world.

    Bernard Rowan: Hallyu and Haan 2010

  • Today, I read about the suicide of another Korean actor, Park Yong-Ha, another star of the Korean wave or hallyu, which stands for the spread of Korean culture to Asia and the world.

    Bernard Rowan: Hallyu and Haan 2010

  • One result of hallyu is aggressive competition between channels over dramas in Korea, and the budget to make a drama is increasing tremendously.

    Korea: Drama Kingdom 2008

  • Exports of music products surged from $6 million in 2002 to $31.3 million in 2009 as the phenomenon known as the Korean Wave hallyu spread.

    Yahoo! News: Business - Opinion 2011

  • "New cable television program providers are required to promote the quality of Korean culture in China, Japan and Southeast Asia, where hallyu Korean wave has been spreading,"

    Yahoo! News: Business - Opinion 2011

  • Actresses makes much of Choi's huge stardom in Japan, mostly due to the massive popularity there of Winter Sonata, the 2002 Korean TV drama that was a smash hit across Asia, and was a major work of the hallyu (Korean pop-culture wave) phenomenon.

    Twitch 2010

  • The original SM Entertainment boyband, H.O.T., had just held their first concert in Beijing and the newspaper headline coins the idea of hallyu – “the Korean wave”.

    K-everything: the rise and rise of Korean culture Tim Adams 2022

  • Instead of pointing to Hallyu’s more than decade-long history in our culture (“Hallyu” refers to the popularity of Korea’s entertainment exports), the mainstream conversation centered around the “out of nowhere” success of Squid Game, leaving other recent popular dramas like Crash Landing on You or Itaewon Class—not to mention iconic TV benchmarks like Boys Over Flowers or Coffee Prince—out of the conversation, ignoring the waves of Hallyu that have come before.

    What Makes K-Dramas So Popular? Kayti Burt 2023

  • Much of the early export successes of Korean pop culture came from other East Asian countries, which is why the term “Hallyu” comes from a Chinese phrase, meaning “Korean wave.”

    What Makes K-Dramas So Popular? Kayti Burt 2023

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  • http://www.npr.org/blogs/codeswitch/2015/04/03/397263103/way-more-college-students-are-studying-korean-is-hallyu-why

    The Modern Language Association says there was a 45 percent increase in university-level enrollment in Korean language classes between 2009 and 2013, from 8,449 students to 12,229. Though the raw numbers are still quite small, a look at why any sort of jump might be happening is interesting. Larry Gordon, a reporter for the Los Angeles Times, thinks the wave of international fascination with Korean pop culture — hallyu — is partially responsible.

    April 3, 2015