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  • Robert Verdi, 39, says he began craving a so-called mirdle, or man-girdle, recently after starting to develop a "muffin top."

    Men Go for It

  • A mirdle is a girdle for men, except men hate the girly sound of "girdle," hence mirdle.

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  • The mirdle: Since most men currently subsist on a diet composed entirely of gravy, frosting, and Twinkies covered in gravy and frosting, anti-flab fashion experts have invented the mirdle, which is a cute name for "man girdle."


  • While women have quickly snapped into the increasing lines of shapewear, trebling sales in the past decade according to the market research NPD Group, Jones realised men wanted more than a male girdle or "mirdle" to trim the beer gut if they were to upgrade from their boxers or cotton briefs with fancy waistband.

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  • The 'mirdle' is an offshoot of the men's stretchy compression shorts available in sporting goods shops.

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  • "If it's going to be called a bloody girdle or 'mirdle' then I'll take it on the cheek if it gets men to try it," says Jones.

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  • Here's the latest addition to its line - the 'mirdle' or men's girdle.

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  • (But, I do wanna send a shout-out to the pretty model posin 'in the "mirdle".

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  • According to Gavin Jones, head of the Australian company Equmen, which launched the "mirdle" in London's Selfridges department store: "Men are under a lot of pressure right now to perform financially, socially and romantically.


  • The Spanx line of girly underwear, which has taken off like a rocket in department stores everywhere, has introduced the Man Spanx, which is a mirdle with brand identification.

    SFGate: Top News Stories


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