from Wiktionary, Creative Commons Attribution/Share-Alike License.

  • noun business A new company, especially one spun-off from or replacing an existing company as a legal fiction to maintain ownership over an entity while separating it from the old company financially.
  • noun business A placeholder name for a business in textbooks.


from Wiktionary, Creative Commons Attribution/Share-Alike License

Blend of new + company.



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  • Wikipedia suggests "NewCo is a generic name used to refer to corporate spin-off and startups before they are assigned a final name."

    I've come across this term a few times recently in relation to the financially-stricked Scottish football club Glasgow Rangers.

    "Thirteen players reported for the first day of pre-season training at Rangers' Murray Park training ground, the club's media team has confirmed. However, three of those players are out of contract and their future is unclear under Charles Green's newco club.


    At least 10 players have objected to a transfer from soon-to-be-liquidated Rangers to the newco club, with John Fleck and Juan Manuel Ortiz joining those ranks yesterday."

    - PA Sport, 'Reduced Rangers squad reports for training',, 28 June 2012.

    June 28, 2012