stopping power love


from Wiktionary, Creative Commons Attribution/Share-Alike License

  • n. a research measure that captures a print advert's ability to grab the attention of the reader, also known as the attention rating.


Sorry, no etymologies found.


  • While a small-caliber pistol lacks the stopping power in movie clich terms of a rifle or shotgun, its in-your-hand presence is enough to scare the hell out of even the most hardened criminals, and it is compact to handle, store, and carry.

    The RVer’s Bible

  • "Even explosive needles'll have only so much stopping power against something that size — if they get within five meters they're going to do damage no matter how fast they're killed."



Log in or sign up to get involved in the conversation. It's quick and easy.