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Examples

  • Figure 5-2a shows the number of new adopters per time unit is due to mass media channels and to interpersonal communication, with the later much more important.

    Diffusion of Innovations Everett M. Rogers 2003

  • Figure 5-2a shows the number of new adopters per time unit is due to mass media channels and to interpersonal communication, with the later much more important.

    Diffusion of Innovations Everett M. Rogers 2003

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