Nextag

"Nextag", and similar price comparison filters find you this stuff for literally a few bucks.

THROUGH TH3 WALL 2009

Three Internet companies—Nextag Inc., Yelp Inc. and Expedia Inc.—are gearing up to attack Google Inc. on Capitol Hill, claiming the company is taking new profits for itself by unfairly punishing them on its search engine.

Google Rivals Are Readying An Antitrust Assault in D.C. Amir Efrati 2011

Nextag, by contrast, largely points visitors to other sites where they can purchase items.

Google Rivals Are Readying An Antitrust Assault in D.C. Amir Efrati 2011

Product-search site Nextag says Google prevents it from bidding on prominent ads next to search results.

Google Rivals Are Readying An Antitrust Assault in D.C. Amir Efrati 2011

Instead, he said, because Google sees his company as a threat, Nextag can only bid to appear in text ads lower down on the results page, limiting its exposure to consumers.

Google Rivals Are Readying An Antitrust Assault in D.C. Amir Efrati 2011

"Google is the dominant digital advertising resource in the world, and Nextag is restricted from marketing itself to shoppers about the services we can provide," said Mr. Katz, whose site helps consumers comparison shop for electronics, home goods and other products.

Google Rivals Are Readying An Antitrust Assault in D.C. Amir Efrati 2011

The second company on the list, Nextag, had a large role in aggregating online leads for mortgage sellers, while the fifth company on the list, InterActiveCorp owned Lending Tree, a key mortgage lending advertiser, so a chunk of that traffic was no doubt for mortgage-related searches.

Nathan Newman: The Cost of Lost Privacy, Part 3: Google, the Subprime Meltdown and Antitrust Implications Nathan Newman 2011

In the interview, Mr. Katz said that about a year ago Google began barring Nextag from bidding to appear in the ads that show up in the top right corner of the search-results page when people search for consumer goods.

Google Rivals Are Readying An Antitrust Assault in D.C. Amir Efrati 2011

"Today, Google doesn't play fair," said Jeffrey Katz , chief executive of shopping-comparison company Nextag Inc.

Google Defends Dominance Thomas Catan 2011

Mr. Katz added that the Federal Trade Commission, which is conducting a broad antitrust probe of Google, has subpoenaed "troves of data" from Nextag that show the company is performing "less well" since the alleged Google ad practice went into effect.

Google Rivals Are Readying An Antitrust Assault in D.C. Amir Efrati 2011