Overture

I imagine there are a lot of integration issues and notifications for their partners and advertisers to be made before they start seeing the name Overture or Yahoo!

Search Engine Roundtable 2009

Of the popular search engines that offer pay-per-click, one called Overture provides an online tool that will give you the data on how often particular keywords are entered into their search engine.

SB Informer Articles 2009

Makes me wonder if they will even use the name Overture any more since it will be going away very soon now that

Search Engine Roundtable 2009

She called Overture and reported the information to Overture. 1 week later she got her refund, which was good.

Search Engine Roundtable 2009

Makes me wonder if they will even use the name Overture any more since it will be going away very soon now that

Search Engine Roundtable 2009

(To be fair, a company called Overture, now owned by Yahoo, also pioneered this idea.)

GOOGLE'S TWO REVOLUTIONS 2007

A contested cultural object, which you won't find anywhere soon on Overture, which is the classic market-based mechanism.

Yochai Benkler on the new open-source economics 2005

A contested cultural object, which you won't find anywhere soon on Overture, which is the classic market-based mechanism.

Yochai Benkler on the new open-source economics 2005

A contested cultural object, which you won't find anywhere soon on Overture, which is the classic market-based mechanism.

Yochai Benkler on the new open-source economics 2005

Say what you will about how giant, all-encompassing portals are a bad move, but Yahoo's the one who's still big enough to pull off a purchase of Overture, which is still ranked above Google's estimated value on the public markets.

subtle overtures - Anil Dash 2003