auto maker

“Lincoln spokesman Timothy Elliott said the auto maker offered a "clear explanation" of its plans for Lincoln at the meeting with top dealers in Dearborn, Mich., but he declined to comment further.”

The Wall Street Journal: Ford Plans to Buff Up Lincoln Brand

“The auto maker sees the effort as the "last chance" for Lincoln to re-establish itself as a leading competitor in the luxury-car segment, said Mark Fields , Ford's president of the Americas, during a presentation two weeks ago, according to three dealers who attended the invitation-only event.”

The Wall Street Journal: Ford Plans to Buff Up Lincoln Brand

“GM is introducing the U.S.-made Sonic as its entry-level car, a category where consumers go for low prices and the auto maker has been forced to rely on low prices to compete with Asian rivals.”

The Wall Street Journal: GM's Cheapest Gets Pricier