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These user-created lists contain the word ‘direct digital marketing’.
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Digital Terms
Words come and go, perhaps nowhere faster than online. Some industry terms to stay current -- or to remember as they rest in peace.
tweet, cpm, crackberry, nofollow, brick-and-mortar, page view, double opt-in, opt-in, opt-out, mash-up, word of mouth, ctr and 200 more...
soph1172 Direct digital marketing is defined as relevant digital marketing communications that are addressable to a specific individual with an email address, a mobile phone number, or a Web browser cookie. Traditional direct marketing is achieved using a customer's postal address and sending physical paper mail. With the evolution of direct marketing to direct digital marketing, addressability comes in the form of the three primary digital channels of email, mobile, and Web. Aug 10, 2009
ecbrenner "Direct digital marketing is digital marketing method that is addressable—meaning you can identify the recipient of the marketing message being distributed. Traditional direct marketing is achieved using a customer's postal address and sending physical paper mail, such as a flyer or brochure. With the evolution of direct marketing to direct digital marketing, addressability comes in a variety of digital forms including an e-mail address, a Web browser cookie, or a mobile phone number." --Webopedia Jun 26, 2009