Definitions
Wiktionary
- adj. That uses multiple channels to process or transmit signals
Examples
“If we are lucky enough to make them what we call the multichannel customer—we get them to shop with us retail, catalog and dot-com—it doubles again to over $3,000.”
“Advertising Age this week turns on BestBuyOn.com, what they describe as a multichannel network with lots of original editorial content and information.”
BestBuyOn.com: Every Company Has to Become a Media Network - Seeking Alpha
“The Direct Marketing Association, the leading trade organization for so-called multichannel marketing - which includes telephone solicitation - didn't immediately respond to a request by msnbc.com for comment.”
“Enables partners to develop add-on solutions with their own retail industry solutions such as multichannel, mobility and more”
“Retailers will have to increase "multichannel" options where consumers can shop online and have the item delivered to a store, among other options.”
“Sure, everything they do these days is dressed up in pretty (and equally important) words such as multichannel and integration, but there's no question that in its heart and soul it's all about the data.”
“With such goals in mind, retailers are beefing up "multichannel" shopping opportunities, in which people can buy the same items from the same retailer in several different ways - online, in stores and, now, via their mobile phones.”
“The concept of "multichannel" shopping, where people can buy the same items from the same retailer in several different ways-online, via their mobile phones and in shops-is gaining ground, and retailers are trying to encourage users of one channel to try another.”
“Where are the pundits now, the folks who told us to be "multichannel", who told us that”
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