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The title alone says a lot: it is from the German word "ostalgie," which represents a mood of regretful longing for the former, more stable order of things.
The name means Little Red Riding Hood, and the brand is one of many former German Democratic Republic products that have survived and thrived in a unified Germany, helped along by a wave of nostalgia - or "ostalgie" - for all things associated with its communist past, but maintained in the long term by good old-fashioned capitalist marketing principles.
Perhaps we are experiencing a version of what Germans call ostalgie, that longing for the two-stroke Trabants and quaint traffic-light signs of the old East Germany that began as self-conscious kitsch but has become an expression of disappointment at free-market economics.
Organized by Massimiliano Gioni with Jarrett Gregory, it takes its title from ostalgie , a German term used to describe a sense of longing and nostalgia for the era before the collapse of the Communist Bloc.
Is there a word for poignant remembrances of the Soviet Union as nice as the one coined for East German nostalgia, ostalgie?
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