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Examples
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Charlie: Have you seen that sports-drink video Gary Busey did?
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In the company's still beverages segment, which includes Dasani water and sports-drink brand Powerade, volume rose 11% amid 13% growth abroad.
Coca-Cola Profit Rises 8% on Volume Growth Anjali Cordeiro 2010
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A spokeswoman for Gatorade, which dominates the sports-drink niche, says Gatorade doesn't advertise itself as a cure for ailments, even in a tongue-in-cheek way.
Vitaminwater Tries Winking Valerie Bauerlein 2010
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A spokeswoman for Gatorade, which dominates the sports-drink niche, says Gatorade doesn't advertise itself as a cure for ailments, even in a tongue-in-cheek way.
Vitaminwater Tries Winking Valerie Bauerlein 2010
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A spokeswoman for Gatorade, which dominates the sports-drink niche, says Gatorade doesn't advertise itself as a cure for ailments, even in a tongue-in-cheek way.
Vitaminwater Tries Winking Valerie Bauerlein 2010
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PepsiCo bought the Quaker Oats Co. for $13.8 billion in 2001, a deal that also brought it the Gatorade sports-drink brand and Aunt Jemima.
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Inc. is starting to see an early pickup in sales of Gatorade, the big sports-drink brand that took a severe hit in the recession.
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Coca-Cola's still-beverages segment, which includes Dasani and sports-drink brand Powerade, saw volume rise 8%, led by continued growth in juices, teas and water.
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It has long dominated the sports-drink category in the U.S. and has a roughly 75% market share.
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Nor do I drink any of the competing sports-drink products.
Puzzling -- but pretty cool, I guess -- advertising. Ann Althouse 2009
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