Definitions

from The American Heritage® Dictionary of the English Language, 5th Edition.

  • noun A connection or association.
  • noun A media product, such as a book, video game, or movie, that makes use of material presented in another, usually more well-known media product.
  • noun An advertisement or promotional action connecting one brand or product with another or with a popular event.

from Wiktionary, Creative Commons Attribution/Share-Alike License.

  • noun Something that is related or connected to another
  • noun An authorized product based on a media property, such as a film or video game, by way of cross-promotion.
  • noun An association or connection between things

from WordNet 3.0 Copyright 2006 by Princeton University. All rights reserved.

  • noun a fastener that serves to join or connect

Etymologies

from Wiktionary, Creative Commons Attribution/Share-Alike License

From tie + in.

Examples

  • The key to the illusion-the equivalent of "selling the shot" in today's special effects-is what is called the "tie-in"; that is, the small, vital area in the rear of the diorama, the brief zone where the three-dimensional artifacts meet the sloping, painted background.

    The New Yorker

  • The key to the illusion-the equivalent of "selling the shot" in today's special effects-is what is called the "tie-in"; that is, the small, vital area in the rear of the diorama, the brief zone where the three-dimensional artifacts meet the sloping, painted background.

    The New Yorker

  • The key to the illusion-the equivalent of "selling the shot" in today's special effects-is what is called the "tie-in"; that is, the small, vital area in the rear of the diorama, the brief zone where the three-dimensional artifacts meet the sloping, painted background.

    The New Yorker

  • To achieve better than break-even results on its massively expensive productions, Pixar counts on a sizable share of its films to generate merchandise tie-in, Mr. Catmull said.

    Disney's 'Cars 2' a Hit Already—in Stores

  • Disney says "Cars 2" is on track to sell more tie-in goods than any single previous film, surpassing by a wide margin the current record holder, "Toy Story 3," which last year sold $2.8 billion of merchandise.

    Disney's 'Cars 2' a Hit Already—in Stores

  • Walt Disney says that "Cars 2" is on track to sell more tie-in merchandise than any single previous film.

    What's News: Business & Finance

  • Disney says "Cars 2" is on track to sell more tie-in goods than any single previous film, surpassing by a wide margin the current record holder, "Toy Story 3," which last year sold $2.8 billion of merchandise.

    Disney's 'Cars 2' a Hit Already—in Stores

  • Oil prices and the euro are also unusually closely linked, while the Australian dollar's tie-in with global stocks is rock-solid.

    Currencies Lure Traders as Investment Proxy

  • To achieve better than break-even results on its massively expensive productions, Pixar counts on a sizable share of its films to generate merchandise tie-in, Mr. Catmull said.

    Disney's 'Cars 2' a Hit Already—in Stores

  • Walt Disney says that "Cars 2" is on track to sell more tie-in merchandise than any single previous film.

    What's News: Business & Finance

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