Did you by any chance mean bandwagon?
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Examples
“India's gold retailers jump on the 'brandwagon' gold, are increasingly opting for branded jewellery, attracting franchisers and foreign groups like Cartier at”
WN.com - Articles related to Ford India posts 3 per cent sales growth in 2009
“brandwagon" by investing in advertising and trying to build a presence in the minds of consumers.”
“If Shycast can provide inspiring contest ideas and rope in the corporate $$$, I can imagine all the YouTube Spielberg (or McG) wannabees jumping on the Shycast brandwagon.”
“Besides, central sponsors such as DLF, Hero Honda, Pepsi, Citi, Vodafone, Kingfisher have joined the IPL brandwagon for varying periods at around Rs 135 crore a year, says the report.”
“Delhi: After Tata Motors and Ashok Leyland, Mahindra Navistar Automotive Ltd (MNAL) has joined the new-age trucks brandwagon with its 16-49 tonne medium and heavy commercial”
“The retail brandwagon is ready to trundle back into town, after a downturn-induced pause, with the debut of Mango and DKNY driving the Rs 50-crore annexe of Forum.”
WN.com - Articles related to Shoe designer uses Internet to grow business footprint
“Bangalore: The IT brandwagon might have provided Karnataka with the much needed industrial mileage, but the industry has also been a key player for ...”
WN.com - Articles related to Govt. buildings to go disabled-friendly
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this modern world
Markers of the zeitgeist, don't expect all of these to go the distance. The great majority are taken from Paul McFedries's excellent book "Wordspy"
retail therapy, compulsive shoppi..., clicks-and-mortar, dot.commer, middlescence, boomeritis, dorian graying, sandwich generation, boomeranger, full-nest syndrome, wellderly, brand equity and 226 more...
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