Did you perhaps mean one of these? denouement, denouncement
Definitions
Wiktionary
- n. sociology reuse of elements of mainstream media to produce a subversive message (antonym: recuperation)
Etymologies
- From French détournement. (Wiktionary)
Examples
“In "Tintin and the Secret of Literature" 2008, Mr. McCarthy explains that this practice is known on the Continent as detournement .”
“And now comes, we might say, a detournement by Hollywood.”
“Coverage such as the recent New York Times post is valuable for drawing attention to the spatial detournement of occupying J.P Morgan, but it seems to me that there is more at stake than symbolic space.”
The Huffington Post: Catherine Spaeth: No Comment and Strong Decisions - Artists Occupy Wall Street
“Which, last, might raise detournement to a new level, to a sovereign appropriation of appropriation itself. p.”
“- The Second phase will be a detournement (like Nancy Nisbit work) marked by an increased awareness of ARPHID by trying to make some Bohemian kick-back, trying to build scandals out of it exploiting the sinister aspects of the technology.”
“(Tip o 'the hat to A La Gauche for the intriguing detournement ...) posted by Shaun at”
“By doing so they, wittingly or unwittingly, practise a form of detournement…In this case, recontextualising an argument to their favor by using linguistic sleight of hand.”
Firedoglake » Fiscal Irresponsibility Claims Another Victim – Everyone
“But detournement is not limited conceptually or operationally by ideologies, being at core a vehicle for heightening contrasts, and there are marked degrees of subtlety available within the overall application that can be directed toward specific goals.”
Firedoglake » Fiscal Irresponsibility Claims Another Victim – Everyone
“Subsequently, a greater detournement is composed using both minor and deceptive form with infinite combinations.”
Firedoglake » Fiscal Irresponsibility Claims Another Victim – Everyone
“This would then force the user of detournement to use broad strokes rather than a pointillistic approach, to use a painting metaphor.”
Firedoglake » Fiscal Irresponsibility Claims Another Victim – Everyone
Lists
These user-created lists contain the word ‘detournement’.
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ADBUSTERS lexicon
The ADBUSTERS may not have suceeded in bringing about a radical anti-consumerist, environmental turn in our brains and lives, but they certainly introduced quite a few innovative words and expressions
culture jamming, mental environment, spoof ad, subvertisement, antipreneur, blackspot, toxic culture, buy-nothing day, viral marketing, product lust, true cost economics, true cost design and 10 more...
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Culture Jamming
appropriate, subvertise, adbust, detournement, carnivalesque, remix, mashup, critical, protest, subvertisement, adbusting, disrupt and 47 more...
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slackagogo's Words
agelast, aggiornamento, zaftig, wowserism, vox barbara, verbigeration, tchotchke, tautology, sycophant, spoonerism, solipsism, sobriquet and 288 more...
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The Collection
A somewhat discriminatory list of words and phrases collected for their euphonic or arcane appeal, interesting etymology, or concise definition of an otherwise unnamed phenomenon or concept.
ziggurat, neophilia, sucker punch, soporific, epoch, tundra, fiat, idiotproof, miscellany, metaphysics, cryptozoology, dysphoria and 850 more...
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An Unspecific Gathering
Recently added to be organized (perhaps) later.
metaeuphoria, metaeuphoria, protologism, neologism, contextual, commingling, meta, euphoria, elucidation, disambiguation, hypertextual, kenspeckle and 136 more...
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Words I just like
hobbitry, obfuscate, moribund, bally, idleness, ale, lostwithiel, elfin, spiffing, wayfaring, methinks, abstruse and 123 more...
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losstinfound's Words
didactic, littoral, corporeal, detournement, moribund, mot juste, ennui, sprawl, tabula rasa, simulacrum, accoutrements, hagiographic and 4 more...
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Miscellaneous
cabinet of curios..., detournement, semantic prosody, homerism, mythographer, visual thesaurus, mind map, pigborn, dépaysement, microblogging, diavolerio, extracomunitario and 3 more...
Tweets
Looking for tweets for detournement.
TheNathanator Détournement: a “turning around” or “turning upsidedown.” A form of subversive misappropriation in which images, texts, and objects are willfully misread or decontextualized. (See Adbusting, Subvertisement, Culture Jamming).
The 1950s group, Situationist International argued that détournement “could disrupt the power of dominant culture, creating ‘situations’ that liberated people from capitalism and constraint.” (Source: "Representing Resistance: Media, Civil Disobedience, and the Global Justice Movement" Praeger, 2003. 19-20.). Jan 8, 2012
john "détournement: Used as an abbreviation for the formula: détournement of prefabricated aesthetic elements. The integration of past or present artistic production into a superior environmental construction. In this sense, there cannot be situationist painting, or music, but a situationist use of these media. In a more primitive sense, détournement from within old cultural spheres is a form of propaganda, which lays witness to the depletion and waning importance of these spheres."
- Internationale Situationiste #1, Definitions, June, 1958 Dec 31, 2007