Definitions
Wiktionary
- v. present participle of greenwash.
Examples
“You might have encountered the term greenwashing only in recent years, but the practice of making green claims on products and services that really aren't their products goes back longer.”
Consumer Reports: Earth Day Special: Looking back at 20-plus years of greenwashing
“Trying to soften the public image of a company without actually changing destructive business practices is known as "greenwashing" -- and Chevron has been at it for a while.”
The Huffington Post: A Greenwashing Strategy Proposed To Chevron
“This practice is known as greenwashing, or brainwashing consumers into believing products are natural when they actually are not.”
“The attempt was a classic case of "greenwashing" -- a cynical effort by nativist activists to seduce environmentalists to join their cause for purely strategic reasons.”
“For corporate alliances with nonprofit groups to succeed, companies need to disclose how much money they are donating or risk allegations of "greenwashing" -- or paying lip service to environmental causes to promote their products, says Mike Lawrence, an executive vice president at Cone LLC, a Boston-based marketing agency.”
The Wall Street Journal: Luxury-Goods Makers Brandish Green Credentials
“Mr. Ritchie, 60, has nothing but disdain for "greenwashing" -- the inefficient use of energy-saving technology more to soothe the conscience than help the environment.”
“The merging of expensive-home building with high-minded values can be fraught, as critics home in on perceived examples of "greenwashing" -- portraying a development as more environmentally friendly than it actually is.”
“But "greenwashing" - putting more effort into talking about how "green" an initiative is than into actually being green-damages a company.”
“As the green revolution gained traction, another movement -- "greenwashing" -- was coming up alongside.”
“Chevron's "ad campaign is a textbook example of 'greenwashing' - greening their image instead of taking concrete steps to green their operations," said Han Shan, coordinator of”
Lists
These user-created lists contain the word ‘greenwashing’.
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Open List: Greens
A lits of greens: cooked leafy vegetables; pigments, paint names, compound words, etc; words and phrases that pertain to or contain "green". Please add your favorites!
See this list f...greenery, collard greens, mustard greens, turnip greens, green shoots, viridian green, malachite green, sap green, green grocer, radish greens, beet greens, spring green and 281 more...
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Neologisms
'New' words.
neurogami, sexting, plussies, plussy, churnalism, hecka, greenwashing, greenwash, Blogistan, diactrize, subsume, cachebusting and 27 more...
simianaudio Disinformation disseminated by an organisation so as to present an environmentally responsible public image. Aug 24, 2008