We are not enthusiastic over the use of common names. Vernacular names are actually in use for conspicuous shells and those of economic value. Many in use, such as "paper fig" or "micremoc" (Cypraea cervus) are not adopted in this book. But to make up names for every insignificant periwinkle seems to us of little use.
--Henry A. Pilsbry, 1954, The Nautilus 68: 36 (in a review of American Seashells by R. T. Abbott)