Zillow.com is an online real estate service dedicated to helping you get an edge in real estate by providing you with valuable tools and information. "Zillow" evolved from the desire to make zillions of data points for homes accessible to everyone. But a home is about more than data - it is where you lay your head to rest at night, like a pillow. Thus, "Zillow" was born. The media has used it as a verb, "to zillow", meaning to use the site to look up information about your house, but perhaps also that of your boss or neighbor. Paul Kedrosky called it "data porn for middle-aged people."