It's things like this that make me regret my career choices. Instead of co-authoring a book that causes me to receive e-mail from earnest pharmacokineticists in Uganda and Sweden, I could have made a real contribution by going into advertising and coining words like "Baconalia". Which is sheer bloody genius, I think you'll agree.
I think the last two comments do a grave injustice to the advertising geniuses at Denny's. Paraphrasing from their website:
"At some point Baconalia sizzled out. Bacon historians contend that this could have been the result of a simple spelling mistake. Baconalia, the celebration of swine was misspelled "Bacchanalia", and confused with the Roman celebration of wine, which people then began to mistake for the original feast."